Book of business

Discussion in 'Freight Broker Forum' started by jeansebastienlentz, Dec 31, 2021.

  1. jeansebastienlentz

    jeansebastienlentz Bobtail Member

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    What do you write in a book a business ?
     
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  3. kemosabi49

    kemosabi49 Trucker Forum STAFF Staff Member

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  4. jeansebastienlentz

    jeansebastienlentz Bobtail Member

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    If I knew the answer I wouldn't ask, sorry. lol
     
  5. The_vett

    The_vett Light Load Member

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    Who is doing the writing? Anyone writing a book needs to go for what they know.
     
  6. jeansebastienlentz

    jeansebastienlentz Bobtail Member

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    I will be doing the writing. I guess I'll use my contacts application on my Apple device. What do you think ?
     
  7. The_vett

    The_vett Light Load Member

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    Maybe somebody that is knowledgeable with the limited (to me) info can help you .
     
  8. ETMF 58 White

    ETMF 58 White Light Load Member

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    A “book of business” generally refers to your customer base. For example, an insurance agent or agency has customers that the agency writes or places insurance for. Because this tends to be a recurring stream of income from the renewal premiums, this base of customers has value and could be sold to another agent. For freight brokers, I’m guessing it’s pretty much a similar thing— shippers who call the broker every time they have a load to ship. Service that shipper timely and at a reasonable market rate, and they will tend to call you again. Screw them over, and you’re done unless there’s no one else available. Remember, you can shear a sheep many times but you can only skin him once.
     
  9. The_vett

    The_vett Light Load Member

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    Thank You , I appreciate you taking the time to explain it. It is very familiar now , just never heard "Book Of Business" before.
     
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  10. Atlanta trucker

    Atlanta trucker Road Train Member

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    Freight brokers normally refer to there “book of business”
     
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  11. 86scotty

    86scotty Road Train Member

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    Just another fairly arcane and seldom used industry term, and not just in this business.

    A more popular equivalent is 'customer base'.
     
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