Artificial Intelligence for Trucks? Here's how it worked for Burger King...

Discussion in 'Other News' started by frizzbees, Oct 6, 2018.

  1. frizzbees

    frizzbees Light Load Member

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    Jul 14, 2018
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    Artificial Intelligence (AI) will be used to drive trucks and Burger King claims to have just made history by creating 4 new marketing ads for their chain using nothing other than Artificial Intelligence and letting the algorithms determine content. For you tech people, the release said:

    "The scripts for the commercials were generated by a "artificial neural network with advanced pattern recognition capabilities by analyzing thousands of fast-food commercials and competitive reports from industry research. With the inputted data, the deep learning algorithm is able to recognize patterns and determine which of these patterns are more successful."

    I think these are all rather funny, but then I laugh easily. So, AI will make decisions to drive a truck - here's how AI made decisions for BK ads:

    The first one AI named, "Mouth Eat Chicken Nuggets with Mouth"


    Second - AI named, "Chicken Tenders for Numbers Numbers Numbers"


    Third - AI named, "0 Fries for Creep King"


    Fourth - AI named, "Exist with Chicken Fries"
     
    Last edited: Oct 6, 2018
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