Help! New to freight brokerage

Discussion in 'Freight Broker Forum' started by SB logistics, Jun 26, 2021.

  1. SB logistics

    SB logistics Bobtail Member

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    Jun 26, 2021
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    I am officially a freight broker and have been calling shippers but with no success . Any suggestion or advice ?
     
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  3. gekko1323

    gekko1323 Medium Load Member

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    "A goal without a plan is nothing but a fantasy."
     
  4. wichris

    wichris Road Train Member

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    There are a few of us here that would be happy to give you our customer list, contacts and rates, will that help you?
     
  5. uncleal13

    uncleal13 Road Train Member

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    My dad always said, “it’s not what you know, it’s who you know”.
    You have to find ways to get to know the right people. And that’s the tricky part.
     
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  6. MLC Adventures

    MLC Adventures Medium Load Member

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    Get off the phone and in their face
     
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  7. uncleal13

    uncleal13 Road Train Member

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    There was a guy that called into Kevin’s show on XMRadio. Said he kept count, it was just over 500 sales calls before he got his first contract. He was super excited about it.
     
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  8. REO6205

    REO6205 Trucker Forum STAFF Staff Member

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    Count me in. I have some customers that I'd gladly give away. They're overly demanding, treat my office staff and drivers like servants, lie when the truth would save them, and they don't pay their bills unless you threaten them. I'll get started on the list.
    They're about due to call me again after I refused to haul for them anymore last year.;)
     
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  9. Brandt

    Brandt Road Train Member

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    I'm just joking, but everyone say broker only make phone calls and make easy money. Being a new broker and finding a customer probably not as easy as it sounds.
     
  10. PPDCT

    PPDCT Road Train Member

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  11. JimmyTwoTimes

    JimmyTwoTimes Light Load Member

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    The only way to succeed with the shippers you are cold calling, is you need to show them you speak their language.

    Now I'm guessing most of the time when you call a prospect, you get part way through your pitch before they say "I'm not interested" and then they hang up.

    Here's the trick, if you want to win their respect, you have to turn the tables on them. When they pickup the phone and say "XYZ Shipping this is Jimmy speaking", instead of going into your pitch just say, "I'm not interested" and then quickly hang up before they get in another word. They will be so impressed with your ability to speak their language, they will call you back and practically throw their business at you.

    This reverse psychology is proven to work 100% of the time in at least 1 out of every 10 calls.
     
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