With fuel prices going up. Would it be worthwhile to sell advertisement space on a 53' van trailer? There are so many dot.com companies competing for exposure. Also, during these economic times advertising can drive up earnings for regular companies. With O/O's traveling all over the country. It would be a good value for a company to advertise on a traveling billboard. There is more than one way to put the trucks earning power to work. What do you think of this idea? Think it would work?
Sell advertisement space on trailer.
Discussion in 'Ask An Owner Operator' started by camaro68, Feb 26, 2012.
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What would something like that pay? I'd prefer my trailer stay plain but if the money was in it....
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See my response in the other thread.
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It's not a bad idea. Here would be my concern, you get an ad on your trailer for say Nestle candy. Now your just about banned from any competitor of Nestle. Also, a company I used to work for "wrapped" their trailers for a particular customer. Well, after 8 years those wraps looked like death warmed over and were extremely difficult and costly to remove not to mention the customer stopped paying long before the wraps came off.
camaro68 Thanks this. -
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Last edited: Feb 26, 2012
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I had a contract hauling regional for a manufacturing company, lasted about 15 years. One time a company saleman came up with the idea of placing the logo of the company on my trailers. Good, cheap advertising he thought . I agreed, not really wanting to but they were a great account to have. They offered to pay for washing my trailers in exchange.Their lawyers quickly said "NO". They explained it to me this way. 1] possible liability exposure. Even if no link to truck, if a wreck they would have to go to court and prove they were only advertising, and had no liability.And they had very deep pockets. 2] if I was at a competitors place of business { which I picked up and delivered to at times, when product was discreetly exchanged between them ] could be embarrasing. 3] if I cut you off in traffic, splashed water from the road on you as you walked along the street,and lots of other things trucks do to make folks mad, all the person would remember was the LOGO on the trailer, and possibly cost the company a customer.
My only objection was it made me easier to describe / identify the truck in case I caused a problem. I prefer to be under the radar as much as possible. Run silent, run deep.camaro68 Thanks this. -
More wannabe people need to read and learn on this forum. Now when I see an 18 wheeler on the road. First thing I do is ask the Lord to Bless that trucker and his or her family. God Bless!!
Trucking Jobs in 30 seconds
Every month 400 people find a job with the help of TruckersReport.
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