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Discussion in 'Swift' started by TimeAgain, Apr 2, 2012.

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  1. Apr 2, 2012 #1
    TimeAgain

    TimeAgain Bobtail Member

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    Apr 2, 2012
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    "Ellman also inked a recent deal with Jerry Moyes Swift Transportation to put billboards on the sides of the Phoenix company's 47,000 trucks."

    I couldn't post the link due to my post count . . search "swift transportation billboards" and the link to the 'Phoenix Business Journal" should be right near the top.

    It isn't like you'll be offered a choice but, if you could, who would you choose to advertise on your trailer?
     
    TimeAgain, Apr 2, 2012
    TimeAgain, Apr 2, 2012
    #1
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  3. Apr 2, 2012 #2
    TimeAgain

    TimeAgain Bobtail Member

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    Apr 2, 2012
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    TimeAgain, Apr 2, 2012
    TimeAgain, Apr 2, 2012
    #2
  4. Apr 2, 2012 #3
    MNdriver

    MNdriver Road Train Member

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    wow, they went from 17,000 trucks to 47,000 trucks awful quick....
     
    MNdriver, Apr 2, 2012
    MNdriver, Apr 2, 2012
    #3
  5. Apr 2, 2012 #4
    inkeper

    inkeper Road Train Member

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    Thinking they meant trailers. Wouldn't those fancy digital ads look good on the MS and T series trailers!:biggrin_2559:

    Doesn't matter to me what ads they put on them, what concerns me is the added distraction to the rest of the drivers trying to read the billboards as they fly past us on the road.
     
    inkeper, Apr 2, 2012
    inkeper, Apr 2, 2012
    #4
    TooGroovy Thanks this.
  7. Apr 2, 2012 #5
    TimeAgain

    TimeAgain Bobtail Member

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    Apr 2, 2012
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    Imagine your pink and black doors. Now imagine a GPS driven device that instructs 'Only _____ miles to go!'

    Come to think of it, Swift could work out a trade . . it seems that everytime I go by there's at least one truck in the parking lot promoting Swift.

    Actually, though, I'm fairly certain the digital idea isn't going to happen . . there's an FMCA reg that limits the type of lighting that can be displayed.
     
    Last edited: Apr 2, 2012
    TimeAgain, Apr 2, 2012
    TimeAgain, Apr 2, 2012
    #5
  8. Apr 2, 2012 #6
    inkeper

    inkeper Road Train Member

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    Again, doesn't matter to me what they do to the trailers. As long as they keep paying me to haul them around I'm ok. And if it's on the back, that's ok too, I'll only have to look at the pink and black a couple of times a trip. So what?!
     
    inkeper, Apr 2, 2012
    inkeper, Apr 2, 2012
    #6
    fr8monkey Thanks this.
  9. Apr 2, 2012 #7
    windsmith

    windsmith Road Train Member

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    Drawbacks: decreased fuel economy and capital outlay.

    The billboards on each side will widen the trailer, creating more drag and using more fuel. Additionally, the increased electrical load on the alternator will consume even more fuel. That plus the 5 to 6 figure capital investment in each trailer that would be trashed at each truckstop when drivers drag them down the sides of other trailers when parking will make this a non-starter.
     
    windsmith, Apr 2, 2012
    windsmith, Apr 2, 2012
    #7
  10. Apr 2, 2012 #8
    Aflak

    Aflak Light Load Member

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    Jun 6, 2011
    Las Vegas, NV
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    Ummm ??? Drag ?? I remember picking up a load of cornflakes in the PHX term that came in from Mexico. Both side of the swift trl had an ad painted on the sides of the trl.
    Not sure for what company but it was the first I had seem at that time. But have seen a couple of other swift trls with adds painted on the side.. No extra light that I saw just a normal trl.
     
    Last edited: Apr 2, 2012
    Aflak, Apr 2, 2012
    Aflak, Apr 2, 2012
    #8
  11. Apr 6, 2012 #9
    bullhaulerswife

    bullhaulerswife Forum Leader/Admin Staff Member Administrator

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    Lets stay on topic and not bicker. 18 out of 25 posts deleted here, come on guys, we can do better than this.
     
    bullhaulerswife, Apr 6, 2012
    bullhaulerswife, Apr 6, 2012
    #9
    scottied67 Thanks this.
  12. Apr 6, 2012 #10
    FLATBED

    FLATBED Road Train Member

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    Back behind the Wheel and out of the OFFICE
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    Um gee the BICKERING stopped 3 days ago :)
     
    FLATBED, Apr 6, 2012
    FLATBED, Apr 6, 2012
    #10
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