I am starting a brokerage firm and will be hiring some load coordinators. What is the best way to pay them? I plan on paying a salary, but I'm not sure if I should pay a bonus or commission, and if so, how much? What have you seen that works well?
Advice on paying freight coordinators
Discussion in 'Freight Broker Forum' started by Jenelectra, Dec 12, 2015.
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Pay me a 50% commission and I'll work for you

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Prior to coming aboard a new company I worked for a brokerage that paid a modest salary and 2% commission on loads. I do not know how this stacks up in the industry but in my first year, new to transportation, the 2% equated to about $8000. I had seen a bit of rough luck and was living out of my car when I got that job so I would have done it for a lot less There are probably many avenues to go, salary, straight commission %, salary+bonus/commission. Have you procured customers/freight yet? -
It varies from company to company. The agency I'm with does a 40% margin on their customers and I get 60% on mine increasing 5% a year to a 75% cap.
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I am learning to become a agent. What does load coordinator mean?
How much experience are you looking for if any? -
There are many different titles that an agent could be referred to. A load coordinator is one. Experience is not that important to me, the right personality is, but I'm not hiring yet, and when I do, it will be locally.
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It all depends on how your structure your brokerage. You can make a pyramid commission only and they have to find their own customers, and you keep a %. If you have your on customers and just need someone to "dispatch" the loads out to carriers then I would do a salary, and a bit of commission to make them help you make more money as well instead of being careless. As far as what to pay who you hire depends on where you live, their duties (are they 24/hr every other day?.. Etc) .. Also what profits are you generating from your customers and how much you would like to see for yourself and your business. But you already know that part. So either be a broker/agent under your authority for a 65-75 commission and bring your own customers, move your own loads, and pay you 25-35% or if it's your customers I would just get a salary with little commission %.
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Thanks for your reply earlier. Would it be okay if I ask how you got to this position, a little history and struggle to find yourself to this level? I am sure your story is inspiring, and I would love to hear it.
~Regards
~Dee -
A big problem and issue in the freight broker world is people who have ZERO EXPERIENCE in the world of trucking and or logistics along with no clue in how to sell to a decision maker, then jump in and think that freight will magically land in their laps and they will make millions......
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I started out 2 years ago with no experience, but I had a lot of business 2 business sales experience. I worked for a Landstar agency and just learned as much as I could as quickly as I could. Unfortunately, this is an industry where you will either get it and be good at the job, or your just not capable of getting it and you will struggle with the job, no matter how hard you try. I left Landstar to have a baby, and I knew when I left that I wanted my own agency, so I could be with my son. I have some for sure small companies to work with, and a couple of possible large companies. I do have one person I am hiring that has over 20 years of trucking experience, and she is bringing a very large customer on with her.
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