I work for a 3PL and have noticed that many of the carrier's we do business with do not have a company website. Just curious as to why this is. It would seem to me that in such a competitive industry, this would be a good way to stick out/establish credibility to a potential customer.
What are the main reasons most companies avoid making even the most basic site?
Thanks!
Trucking Company's Without Websites
Discussion in 'Questions To Truckers From The General Public' started by MJKahan23, Oct 5, 2015.
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I worked for a 1000 truck outfit that didn't have one...dedicated auto parts. Having one wouldn't do anything for them so why spend the money on it? Some may not see it as necessity...even though this world we live in makes you feel like you have to be connected to everything.
MJKahan23 Thanks this. -
Companies don't care how good your website is (if you have one), all they care about is the lowest bidder. End of story
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I think any operation that has at least 10 trucks should have a web site, no matter how simple or ineffective. Especially when there are good drivers who see trucks from near their hometown and would like to maybe find a good phone number for them to maybe ask about employment.
I just can't imagine going into a potential customer and not being able to show you at least have a web site describing your operation and your goals, and related email address.
As a driver, I'd feel uncomfortable working for a trucking company that does not have a web site. They don't cost anything and it seems like an easy task, to not do, and I'd wonder what else they won't do. -
I use to think a website was important for a business. I've been a business owner for many years, and I have spent a lot of time with websites. For some, its important. For most? Its not. If you are going to offer something (shipment tracking, etc...) that customers can use as a tool... Or updating information for employees/customers, then it has some value.
A website can do just as much harm, as it can do good. A poorly designed website, or a very limited information website... You know, the kind you get with an hour and $11.00... Can do more harm than good.
You feel uncomfortable working for me because I don't have a website? You seem like a high maintenance employee, and it would probably be best if you worked elsewhere. My office has a phone that gets answered. If you are working with, or for me... you have my cell phone number, and its answered 24 hours a day. If someone is too lazy to find my number, and is relying on me waving it in front of your face? That tells me what kind of an employee you would be.
I generally work 18 hours a day. Someone calling me about employment? They are kicking tires, and I don't have time for tire kickers. If you are serious about working with, or for me, and you stop in to see me? I'll make the time for you, no matter how busy I am.
Yes, its cheap to buy the space and set up a website. Its time consuming to keep it updated, and to really show who you are with one.G13Tomcat, TAfool and redoctober83 Thank this. -
I want to see what sort of "general information" they will provide "in print". And I understand about the idea a poor web site can be more harmful then good. I think in the trucking world, a web site is more useful to potential drivers then potential customers. That said, if I (a driver looking for a change) can't get at least a sense of the company and their operation area, type of driver they're looking for, etc from a web site, I'm not going to bother to send an email to a "general purpose" mailbox address that get's checked maybe once a week when somebody is bored. I'm going to simply mark them off my list and move on.
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Google the company, and at least you'll find the phone number (and better yet, to stop in at the physical address, as driver/business owner posted above!) Yellow Pages, and Mantra, etc... are very helpful in this capacity! My employer doesn't have a website; he owns four PB's, three FB's, and three tankers. He does just fine as an LLC, and I've spent five great years there, making great money. Of course I had to do my 5 years OTR to get there, but still.
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Owners don't have any kids younger than 40.
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