yes, the beverage industry, regardless of broker, is going to be cheap and heavy. I have written about this before and many are saying it here. You have to understand the business you are in to stay in business. If you are a driver that bought a job then you will get cheap loads and never be taken seriously as a business person. Just a driver. Got low balled all day long on the same load from CHR. Must have had some sales contest at the office or something. And I would say that buying a truck and having no understanding of the business side is far riskier than "playing the game". The weak wildabeast will be eaten by the lions.
This statement is so true, "I have written about this before and many are saying it here. You have to understand the business you are in to stay in business. If you are a driver that bought a job then you will get cheap loads and never be taken seriously as a business person. Just a driver." So if you take there rate without understanding your cost, then you will be broke and disappointed. And leave the industry.
All brokers have varied freight prices chr tql and many others i haul for offer cheap rates and good rates , I turn down the cheap and accept the good rates my current formula is this,,, 2.00 min for dry 2.05 for cooled and 2.10 frozen thats if they are going into good freight areas! Example my load for sat goes to dearfield beach FL terrible freight area!!! 170 miles to p/u $170.00 1924 loaded miles $3944.00 fl escape pay 500mi x 1.00 $500.00 The very min I would book the load for was $4614.00 I asked for $5,000.00 They said $4800 was the best they could do!!! I said 4900.00 was the best I could do!!! They accepted the $4900.00 There original posted rate on getloaded was $4500.00 Ya win some ya loose some.
I understand the "heavy" part. But I need clarity on the "cheap" part. You would not haul the load because of the rate quoted? Correct? Your CPM? And, these broker have a "cheap freight hauler" database? Tell me that's not true.
When you call in to these people they will often ask your MC or carrier number. Don't think for a minute that they don't know what rate that you have been hauling.
