How do you determine freight pricing?

Discussion in 'Ask An Owner Operator' started by Caterpillar379, Oct 8, 2024.

  1. Caterpillar379

    Caterpillar379 Bobtail Member

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    Oct 8, 2024
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    The lumber/construction supply store in my hometown was bought out a couple years ago and ever since it has been going downhill. Non of the contractors like dealing with them anymore and in-fact avoid it as much as possible (not due to the employees, but ownership and how it is now ran).

    Well I see this as an opportunity, as I want to get into (local/short-haul) trucking anyway, to have a kinda private lumber yard, specifically for the contractors.

    Essentially the closest city with more resources is about 1.5-2 hours away. When you factor in the time to shop, get everything loaded, and the driving, you can easily spend an entire day making a supply run, which doesn't work well for construction.

    My thought is I get a tractor/trailer (likely a flatbed) and once a week I can make a supply run. All the contractors will make a list throughout the week of what they need, then I will go and pick it up and bring it back.

    Now because life happens and there are always unexpected variables, sometimes you need stuff now and don't have the time to wait for materials, so I would like to make a small lumber/supply yard in which I can keep the most common materials, that way if something urgent comes up, they don't have to waste time driving all the way to this other town. It will also provide me with a kind of staging area. That way they can either come pickup the stuff themselves once I return or if they want me to deliver it, I can transfer the load to a smaller truck, rather than dragging a 53' trailer everywhere.

    It is a small town, so I'm not looking to make a killing off of this, part of it would be to help them out, because without the contractors we wouldn't get very far with much of anything. But I obviously don't want to take losses on this either, I will have to meet with all of them and make sure I get enough people, because doing runs for 1 or 2 companies isn't gonna cut it.

    So how should I do my pricing? I know trucking is typically done by the mile, which is fine, but that wouldn't get me much (75 miles at say $3/mi is only $225 per-company, which I'm guessing would just be enough to pay my fuel... I'm not sure what kind of range to expect from full tanks)

    I also plan to be doing vocational trucking (gravel, dirt, etc.) so this won't be my main source of income. Like I said it's partially to help out and contribute to the community. I think there's a good opportunity here and I don't want to miss it.

    Of course I can also charge a small fee for storing materials in the yard, but I'm not sure how else to go about this and how exactly to figure out how much I should be charging.

    If you guys have any advice/ideas it would be much appreciated

    Thanks
     
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  3. Accidental Trucker

    Accidental Trucker Road Train Member

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    One way to think of it is what is it worth to your customers. If it costs them $200 in time and vehicle expense, then that’s the most you can charge. Five orders on a semi, $1,000 max.

    probably end up splitting the difference with the contractors, somewhat.

    the key to profitability will be your ability to buy at a larger discount than the individual contractors can, but don’t even think about extending credit terms.
     
  4. Caterpillar379

    Caterpillar379 Bobtail Member

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    Oct 8, 2024
    USA
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    Oh absolutely and because of that I'm not just going to jump into it. I personally know most of the contractors, so I'd just meet with them and propose the idea. Even if the whole storage yard idea doesn't work out, I think so of them would be willing to pay just for the delivery. The biggest issue is getting enough people on board so I can keep costs lower.
    Like if I need $1,000 for each trip, then the more companies I'm hauling for, the less it will be per company (5= $200/wk, 8=$125/wk, etc.)
    I think there's a good market for private transport in general, especially class 8 trucks... there's a lot of light duty box trucks that run stuff all around, but not many with full semis

    Splitting the difference wouldn't be a bad idea, like I said I'm trying to find a way to contribute and help out along with my actual job, so I'm not looking for this to make a ton of money. My expenses + $21/hr would be fine

    As for getting larger discounts, that likely wouldn't happen. I would need to be doing huge volumes of supplies every week to get better pricing than the contractors get, which I don't see happening
     
  5. Ruthless

    Ruthless Road Train Member

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    You have established what the need is. You can service it or get run over by the person who beats you to it.
    Aint no half stepping.
    Start a retail yard.
    $21 an hour to own a business is a good way to learn what bankruptcy is like.


    Open a lumber yard.
    Rent the ground, hire the people that were good from the local place that went to ####, order the product, sell the product.
    30% gross margin is bottom tier after shrinkage and unforeseen expenses- likely to be well under 5% net off that.

    Do it. It can be done. You figured out the need, thats better than most will ever do.
     
  6. AModelCat

    AModelCat Road Train Member

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    Just remember that truck is an expense. One day it will require a major repair or two, possibly even replacement. Definitely want to factor in putting money aside for a $30k+ engine rebuild as a random example.
     
  7. Arctic_fox

    Arctic_fox Experienced mx13 execrator

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    Or if your REALLY bloody unlucky you get one like mine that averages 30-50K a year in repairs while it ages out.
     
  8. KDHCryo

    KDHCryo Medium Load Member

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    I think you are going too big, to soon...

    If you have the land for a staging area, then a hotshot operation (CDL for weight) would be ideal. Get an F350/450/2500/3500. A 40' gooseneck would haul longer material, plus a dually truck setup would haul a 12 ton dump trailer to substitute for less than truckload deliveries of gravel, mulch, sand etc, daily for your contactors. You could even run intrastate to save on insurance and fees. (no IFTA). Insurance will be less than Class 8 trucking, and you get to drive a brand new King Ranch around and write off the depreciation every year.

    Bigger trucks, while shiny, are expensive. Your niche would be having "less than truckload" and charge for it, but reasonably.
     
  9. snowwy

    snowwy Road Train Member

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    First you have to get your foot in the door for wholesale. Then you need to find retail pricing.
     
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