Even your post is sort of vague and general. You can't give away everything lest you lose your freight, right? Everybody starts somewhere. I tend to think the ones that at least have a grasp of what their cost is, even if they don't do everything the way I would, have a much better chance of making it than some people who can't even do simple math and ain't got a clue. I think what screws up most of the guys who are sharp enough to know the math and numbers is that they get all caught up in the hype of those number - "must make x revenue per day", etc - and lose sight of the BUSINESS. There are days when you won't make your minimum, sometimes you will not have a load, it sucks but it's a very minor setback, learn from it and move on. The only number(s) a person really needs to worry about is their cost to roll, then they need to think about the freight, REALLY think about it, outside the box... .... and that means not in terms of "must make X revenue per day" or "cents per mile"... ...that is a mileage mentality. You are spot on with your advice about studying the freight and being professional, concise - to the point over the phone with customers. Those are key things. A person always must do what they say they will is another. And there are guerilla marketing things that will make brokers remember you as well. Ever sent a hand written thank you via snail mail for the business? Ever stuffed a $50 gift card in one of those before? Nobody does that sort of thing.... and it's chump change for the money I've made off some of my go-to people.
How to make it as an owner operator
Discussion in 'Ask An Owner Operator' started by Gunz444, Jul 22, 2012.
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As far as having a basic grasp of costs, well my local Better Business Bureau and others offer free business start up courses. I would highly recommend ANYONE thinking of becoming an O/O with or without their own authority, to take one of these classes. They will help to teach people the basics, and unfortunately drivers think that since they already know how to DRIVE that they know the basics, but they dont know the basics of profit loss and break even most of the time. -
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My 2 cents-
You need to know your costs- variable and fixed. You need to know which is which, although there are different approaches- I count depreciation as a variable, you have to figure it out and practice your approach every day/week/month.
You have to prosecute your costs relentlessly. I worry more about costs than revenue. I can have more influence over what I spend that what I am paid.Last edited by a moderator: Jul 22, 2012
SheepDog Thanks this. -
This is actually a good example of how to deal with pushy brokers who try to "hijack" your truck.
Dont take it!
Stand your ground!
Don't let a broker take a posted truck and ask you to deadhead 150 miles when you don't want to.
Dont let a broker hijack your conversation with them and try to turn your words around on you.
Don't let a broker start another conversation about another load that you NEVER even called in on.
Yes...good example of how to stand your ground and get your "RATE"
Treat brokers exactly like thread hijackers.
Money talks ----- BS WALKS!tonycr, mustanglover, Motownfire and 2 others Thank this. -
Ya put the carrier on your "'do not call" list and set them to go to an 'ignore' which puts em into voice mail immediately. -
I have found that being professional, and basically dealing with them the same way they deal with you works the best. I still work with CHR and TQL, even though there are several of their agents I cant stand to work with.
Like I have said, I have actually done this. I am not talking theory here, I am talking real world.
Lets get back on topic and discuss how to deal with brokers.
Let me Paraphrase my OWN post this time:
Get the brokers on the other line to think you are a dispatcher and NOT a driver. This will help you out a LOT.
See, that is an accurate paraphrase of my original LONG WINDED post THAT DID NOT take this discussion into another completely WRONG direction.Last edited: Jul 22, 2012
mustanglover Thanks this. -
G444 Your comment about weekends was right on.
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You know, earlier I think I ran off a recruiter form this site. Now I am beginning to wonder if broker types get on here to try to discredit posts like the one I made just to cover their own butts and keep the TRUTH from getting out. -
very few shippers and receivers work on the weekends. About the only ones that do are the major manufacturers that run 3-4 shifts.
So if most places are shut down, why should the driver not have it off as well?
The only individual who is concerned with your truck is you. The broker could care less about what might happen to it. Their job is to increase the bottom line to the brokers books, not yours.
You job is to increase your bottom line.
If you can get your rate and not drive the miles, then take that. But with good rates and no miles comes increased dock times.
You can claim it's "derailing" your thread all you want. It's all related.
Each person gets to figure out what is their game and what the rate is to play that game. Different brokers are for different games. There are as many brokers to work with as there are carriers.
If a certain broker isn't working for you, find a different one.
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