I would really appreciate some help on the trucking industry

Discussion in 'Experienced Truckers' Advice' started by bgeorigou, Sep 15, 2023.

  1. bgeorigou

    bgeorigou Bobtail Member

    Sep 15, 2023
    @wis bang
    Would I be correct in saying that that the advertising was worth it? I assume you had to do all the work to get the prints done correct?

    My idea is along the lines that truckers/owners/operators would just provide the trailer as the medium and we would find the relative advertising agency and manage all the logistics. This would hopefully provide the trailer owner with a passive income, hopefully with little to no discomfort. Do you think that this is something that could work within the industry? @bryan21384 @201 @flood please feel free to jump in here as well
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  3. wis bang

    wis bang Road Train Member

    Jan 12, 2011
    Levittown, PA
    We had the art and the sign person scaled/reworked several designs for the family to choose from. The idea was to have a number of units that stood out VRS bland white trailers yet the cost was too high to do everything.

    After the budget was used we only got front and rear signage applied.

    In our case it was as the newest used trailers came onboard; often paying our maintenance vendor to shoot the front and doors white and then leaving the unit available with workspace for the sign people on a weekend.

    Once the unit was in service it could be months before we had it in the yard again so scheduling changeouts could be problematic and that is the reason this might not be as feasable a you may think.

    How lucrative would it be to sell 30 or 60 days addvertising and not get it changed for 6 months?

    I don't think people would want to pay for the months where the add was running around and you could not change it out.
    88 Alpha Thanks this.
  4. rollin coal

    rollin coal Road Train Member

    Mar 29, 2008
    Consider just exactly who is representing your paid advertisers driving those trucks. With some of the "professionals" out here behind the wheel and the "stunts" they pull on a daily basis I'm actually surprised any advertisers would want to be associated with that. Think about how many times you've seen a big truck in the left lane 5 feet off the rear bumper of a 4 wheeler trying to intimidate them out of the way. And that's just one of the minor everyday stupid stuff you see out here.
    201, Tolkien, 88 Alpha and 1 other person Thank this.
  5. Accidental Trucker

    Accidental Trucker Road Train Member

    Jun 4, 2015
    that’s the first thing my mind was going to. Some bozo hits a low overpass and is all over the internet with my name on the trailer, large as life.

    mmmmm, maybe not.
    Tolkien Thanks this.
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