There are too many dispatchers and brokers gone wild. Now so many reputable brokers hide behind apps and make you suffer through whatever foolishness a software geek wants to put you through. The apps and the freight have been outsourced to other countries where the people that actually have a phone number to call don't know anything about the load, its trailer requirements, check in, check out, drops etc. They complicate a simple process and make truck driving unreasonably difficult. They chip away at the pay and us AI to lowball carriers. It is a ridiculous overuse of technology and is the laziest way to mismanage logistics.
There must be companies out there that still want their products shipped by drivers they can see, talk to and communicate needs to without 50 middlemen getting in the way. Who are they? I bet I can get them a rate that makes sense for them as a shipper and me as a carrier better than any computer or any person in another country that doesn't understand the American economy. To them 1 USD is a lot to us it is nothing. You can't expect people to keep going through this and still show up to pull freight. They do expect it and they know if you won't someone else will. Well I won't keep fighting with geofences like a dog or AI like a fool or people that don't speak my language and I can't understand anything they are saying. I won't put up with it anymore and I want to work with like minded people. People that understand, I have space for 23 pallets everyday and I will show up on time or early, pick up your product and take it where it needs to go. When I get where it needs to go, it will be delivered and I expect to invoice the shipper and get my pay.
I don't expect to be an IT specialist, an expert in international affairs, a mathematician, a translator, and a list of other things that have nothing to do with trucking. I expect to get a load, have all the data, negotiate the rate myself and get the job done. This other additional foolishness is problematic. How many people's hands need to be in the cookie jar before you know the jar is empty?
You can't work like this and if this mess is this problematic for drivers, owner operators and logistic carriers, I wonder how annoying it is for the shipper that does not want to be an IT specialist talking to every non-english speaking nation about their simple need for a truck to pick up their stuff. It's gone too far.
There must be shippers out there that have had enough and want to work direct. Who are they?
What shippers work directly with carriers?
Discussion in 'Shippers & Receivers - Good or Bad' started by LadybugTrucker, Oct 18, 2024.
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Get on the phone and start calling like everyone else.Oxbow, Iamoverit and bryan21384 Thank this. -
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Oxbow Thanks this.
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Try the folllowing-
- Join your state trucking association and attend the meetings and network. Carriers that need help moving loads may call on you
- look up shippers and manufacturers in your domicile - knock on doors
- Look up Traffic Managers and Logistics providers in your preferred traffic lanes and make sales calls
- Google manufacturers and shippers
- Work for the top 50 brokerage and logistics firms who have offices in the USA
LadybugTrucker and Albertaflatbed Thank this. -
There are shippers and buyers of freight that don’t use direct carriers. But many, if not most, do. If you do not have your own customer, you do not know the right people. You should already have friends and relationships with people that align to your industry if you do not, you chose the the wrong friends along the way. The people you surrounded with did not align with your future goals. If you’re behind on that, there’s still is hope. Start aligning yourself with those people local businesses that create products, manufacturing or agriculture. Participate in trade shows, charity, and fairs. Rub elbows and after rapport is built, start making the phone calls and be persistent. You have to understand you are liability if they don’t know who you are. Most people are pretty much useless. Very few are the ones that succeeded and help other people succeed. You have to get to know your customers on a personal level. It doesn’t have to take much, but they have to trust you are an asset. Until then, your not gonna help anything, you’re just gonna make everything worse if they know who you are even if it’s a slight sense of knowing there may be a tiny bit of trust, that is your opening. If you don’t have that opening, you’re probably never gonna have your own customer. If you haven’t done your research on your potential customers, who they are what they do for fun where they hang out and who their friends are, You’re going to have a hard time getting to know them. There is a reason when I take my kids to the hockey ring local businesses have their sponsorships on the wall. Whoever sees it recognizes consciously or subconsciously the business and will talk about that business. If the potential customers advertisement is at the hockey ring, put yours next to them . They will want to see their company on the wall and they will see your shipping company and it will imprint in their mind. Recognition and report by being familiar and in their mind. Start with small businesses in your local area. Let them get to know you before you ask for the sale. If you need to buy a property and set up a drop yard across their operations, do it. I am in my 3rd year and have had 4 direct customers. Lost one, have one that I do little work with, one that occasionally has given me 6 months work than replaced me for someone cheaper, and one that I would give my left ntt for. That one I have invested the most networking with and let them know how much I appreciate them beyond using just words. They feel connected to me. That is where I failed with my first customer. I did not continue to build on the relationship. It never ends. Having a trucking business isn’t really just all about the trucks. It’s sales, Sales bring in paychecks. Sales through brokers is low income. I make about 1/3 more a mile with with my direct customer then what average highs on dat lanes are from broker freight on the spot market. Start feeding off people with the correct mindset. @Ruthless He is a single operator with a great customer base. One thing I noticed about him is he doesn’t take rejection. And he doesn’t pussyfoot. You surround yourself with people that got it together those habits will grow on you, little by little. Avoid weak individuals. You can take care of them later as they will always need someone to care for them. But now they are a liability.
Last edited: Oct 19, 2024
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